Menarini Malaysia launches “Erectile Dysfunction: The Real Check and Chat” awareness campaign

The issue of erectile dysfunction remains a significant concern in men’s health, casting a shadow over the lives of many. Despite affecting over 20% of men globally around the age of 40, societal stigmas still surround this condition, making it a challenging topic for open discussion. 

A. Menarini Singapore Pte Ltd (Malaysia Branch) has taken a bold step in breaking down these barriers by initiating the “Erectile Dysfunction: The Real Check and Chat” awareness campaign.

Erectile dysfunction, characterized by the persistent inability to achieve or maintain an erection sufficient for sexual intercourse, can stem from a variety of causes. These include organic factors such as vascular, hormonal, and neurological issues, as well as diseases like diabetes. Psychogenic causes, linked to performance anxiety or depression, also contribute to this condition. Regardless of the underlying cause, the impact on the quality of life for those affected is profound.

Projections for 2025 anticipate a potential increase to 322 million men experiencing ED, which is more than double the approximately 152 million reported in epidemiological data from 1995.

The Menarini Malaysia team recognizes the urgency of addressing the silence surrounding this issue and has brought together journalists, medical experts in urology and psychiatry, and over 70 healthcare professionals in their “Erectile Dysfunction: The Real Check and Chat” campaign. In a country where more than half of men over 18 believe they are grappling with this issue, with 47.1% having probable mild ED and 31.6% having probable moderate to severe ED,  this initiative is pivotal.

According to a survey conducted by Menarini Malaysia, half of the respondents expressed hesitancy in consulting a doctor regarding erectile dysfunction, preferring to explore alternative solutions such as medication or traditional herbal remedies. This reluctance underscores the importance of the campaign in fostering dialogue and increasing public awareness of scientific advancements in sexual health.

Survey findings further reveal that 24.5% and 32.1% of respondents acknowledged that erectile dysfunction significantly impacts their mental well-being, leading to frustration for both those experiencing it and their intimate partners. 

The male respondents of the survey cited the top three causes to maintain an erection as stress and anxiety, exhaustion, and other personal reasons; the female respondents also identified embarrassment and low self-esteem as one of the main causes of their partner’s ED. In general, the survey findings have revealed that ED is a medical condition that takes a toll on not only the patient but also the loved ones.

At A. Menarini, male health is a priority and understanding the sensitivities and taboo surrounding the topic of ED can be a difficult conversation to have not only with your partner, loved ones and your doctor. Findings from the online survey revealed that while Malaysians are aware of ED and how it manifests, there are still more conversations to have about understanding that ED is a treatable condition,” said Amelia Mok, General Manager, A. Menarini Singapore Pte Ltd (Malaysia Branch).

While the focus on male health is paramount, it’s essential to recognize that a thriving sexual health is integral not only for individuals but also for the overall well-being of couples.

Beyond the immediate concerns of ED, fostering a healthy sexual relationship can contribute positively to the emotional and physical health of both partners, leading to enhanced emotional intimacy, reduced stress levels, and improved overall physical and mental health for individuals in a relationship.

In response to these challenges, Menarini Malaysia’s campaign aims to empower individuals to seek proper care by providing a platform for open dialogue. By connecting professionals with the public, the initiative strives to convey that valuable assistance is readily available. Taking the next step to meet with a health practitioner is the way forward to help patients struggling with ED and their loved ones to improve their quality of life. 

“For us at A. Menarini, we aim to raise awareness of men’s health, and with erectile dysfunction, it is not enough to just know about ED but to continue to drive the message that ED is almost always a treatable condition. It’s important to educate the public about the benefits of reaching out to health practitioners as ED is a common medical condition,” Amelia Mok concluded.

Through this collective effort, the campaign paves the way for a healthier, more informed approach to tackling erectile dysfunction, ultimately improving the overall well-being of those affected.

As Menarini Malaysia fosters awareness and encourages dialogue, it not only addresses the prevalence of erectile dysfunction but also plays a crucial role in shaping a more compassionate and understanding society. The campaign marks a significant step towards normalizing discussions around men’s health and, in turn, promoting holistic well-being within communities.