Menarini’s values overcome every barrier with the Volpi Rosse

A gym, wheels racing, eyes searching, chasing and finding each other: an emotionally charged day involved the Menarini Group’s employees and the Volpi Rosse Menarini wheelchair basketball team in a meaningful team building event to experience the Group’s values beyond barriers.

Values are one of the most powerful forces in life, determining people’s identity, guiding in choices, in personal as well as professional life. This is precisely why it is essential that our values are reflected in the company we work for, so as to live by them everyday without taking them for granted. And this is also why it was so important that the Menarini Group employees spent a day together with the athletes of the Volpi Rosse Menarini.

The incredible wheelchair basketball team carries Menarini’s values every day, and the Group’s employees were able to experience this firsthand: they found themselves in a completely different situation than usual, sitting in a wheelchair, learning a new way of getting around, seeing the basket from a new perspective.

It is natural to feel disoriented and to think that it’s an impossible task. And this is where the athletes Lorenzo, Riccardo and Kevin came in with their help, supporting the Menarini employees, showing them how to move, and then giving them space and time to try and experiment independently. Time to understand that different doesn’t mean impossible: you only need to activate a different set of skills. And that’s when the first Menarini value took the field together with athletes and employees: People Care.

Once they overcame the confusion of this new, surprising reality, Menarini employees put the values of Curiosity and Innovation into practice by learning how to move, how to go back and forth and throw the ball, and then finally took action, respecting the new rules of the game and taking on the role that suited them best, at the service of the team. To finally discover that the wheelchairs were not a barrier, but rather a tool through which everyone felt more united and responsible, fully adopting the values of Responsibility and Integrity.

During the day there was also an important conversation with the president of the sports club Ivano Nuti, who pointed out that the athletes who were leading the event were Volpi Rosse Menarini: for the team, honoring the name of the company that became its title sponsor in 2011 is a source of motivation and commitment. For them, it means representing a company that has embraced their mission. A company that made their dream come true by investing in them and always putting them first, just as it puts first patients and people in need on a daily basis, strictly adhering to the value of Patient Focus.

The day ended with a demonstration of Lorenzo and Riccardo’s talent: the athletes, with their technique, the perfection and precision of their movements and the skill with which they flew on the wheelchair, an instrument that is part of them, perfectly embodied the value of Quality that the Menarini Group also seeks every day, with the motivation and commitment to constantly improve.

An eventful day, then, full of emotions that offered important food for thought: because Menarini is not an abstract entity, but a company that stands on solid and universal values that are reflected in multiple realities, such as the extraordinary one of the Volpi Rosse Menarini. Values to be cultivated and promoted with sacrifice and a sense of responsibility, with an awareness of what has been created so far; values to be put into practice always looking to the future, day after day.

 

View photos of the event:

 

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